New Made in Britain Campaign launches

Made In Britain Marque

UPDATE: James has now left this organisation and we are no longer able to support it. If you need a made in Britain logo please click here>>>

We are pleased to announce that James is now on the board of Directors for a new marque aimed at promoting British manufacturing. We have been keeping this a bit of a secret until we were in a position to announce it properly but are very proud of our involvement in this new initiative.

Download PDF Press Release: MIBlaunchrelease.

Please find the press release below: 

A new, member-funded organisation has launched to promote and support manufacturing in the UK. The non-profit organisation will be run by a committee of Directors from UK-based manufacturers as well as leaders of other groups which support British trade and industry. Central to the campaign is the development of a new marque which companies can apply to use to highlight the provenance of their UK-made products.

The new logo, commissioned by the Made in Britain Campaign Directors, has been created by design and branding agency The Partners. Taking inspiration from the Union Flag, the new marque works as a directional device as well as a logo in its own right and has been designed to work across a range of media, materials and sizes to ensure it can be used by manufacturers of a wide range of products. It has also been designed to be localised by county or region.

The organisation galvanises efforts from other pro-UK industry groups including Make it British and Best of Britannia. James Bradshaw, who along with his family has been consuming only British products for the past year, is also acting as a Director on the committee alongside Amanda Nelson from The Artisan Spa, Cressida Granger from Mathmos, Denver Hewlett, CEO of Stoves and Adrian Walker from Deltec Precision Audio. The campaign builds on the success of a previous Made in Britain campaign headed by British cooker manufacturer Stoves.  

Manufacturers who would like to use the new marque can apply at the Made in Britain Campaign website.  Applicants will go through a verification process to confirm that their products are made in the UK and then will pay a small membership fee to be able to use the marque. 

Kate Hills, Director of Made in Britain Campaign and founder of Make it British, a website dedicated to promoting products made in the UK, said: “We are delighted to launch the Made In Britain Campaign and hope that we can help support British industry both in the UK and overseas.

“This new campaign galvanises fantastic efforts of other pro-UK manufacturing organisations as well as companies who have championed their UK credentials in a wide range of industries.

“You only have to look at some of the fantastic products made by companies represented on our board –  from cookers to speakers to spa products to lava lamps – that British design and manufacturing is relevant and desirable both at home and abroad.”

The Directors of the Made In Britain Campaign are:

  • Kate Hills (Make it British)
  • Antony Wallis (Best Of Britannia)
  • Adrian Walker (Deltec Precision Audio)
  • James Bradshaw (A British Family)
  • Denver Hewlett (Stoves)
  • Amanda Nelson (The Artisan Spa)
  • Cressida Granger (Mathmos)

See for more details


For more information please contact Pip on 0113 243 0773 or email

About Made In Britain

The Made in Britain Campaign provides a means for customers to recognise goods that are manufactured in Great Britain. The Made in Britain Campaign empowers customers with verification of the provenance of British-made goods, so they are then able to make an informed choice about which goods they would like to buy.  By enabling customers to identify British made products, the Made in Britain marque will support and promote British manufacturing in all sectors in the UK and overseas.

The Made in Britain marque is provided to companies which sell goods that have been manufactured or have undergone a final substantial change in Great Britain before sale. A substantial change means any change without which the final product would not be fit for purpose.




  1. Fabulous news and very many deserved congratulations. Well done indeed.

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  2. Saw your interview this morning on BBC and was really pleased finally someone is looking at what we can produce and celebrating it. I have a small art gallery in Doncaster and all our works are local makers and creators. I will be encouraging others to join up.

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  3. Wow, what a success your experiment has been. You should be really proud of what you have achieved. Well done to all of you and a Merry British Christmas!

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  4. Brent Calvin says

    What a Great British idea. Good luck and I will certainly be looking out for the logo.

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  5. Fantastic to hear this. A great piece of news at the end of the year, after your long 12 mths campaign.Excellent , well done.Hope this is the start of the buy British Made Revolution!!

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  6. Good news!!!
    Merry Christmas and Happy new Year!!!

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  7. Andrew Gilbert says

    I am delighted to see the introduction of a Made in Britain marque and I really hope that it becomes a sign of truly British made products ….. but I’m worried …

    “The Made in Britain marque is provided to companies which sell goods that have been manufactured or have undergone a final substantial change in Great Britain before sale. A substantial change means any change without which the final product would not be fit for purpose”

    I work for a company that was British and manufactured in Britain, all metalwork, plastic mouldings, printed circuit boards etc were British made and at one time even some of the electronic components would have been. The group was then bought by a French company but continued to operate as before. Then the company I work for was sold to a non-European competitor who was No. 1 in the market (we were No. 2) Our British made products were eventually retired but while we still had some manufacturing over here a UK (or possibly EC) Certificate of Origin was required for some machines normally built outside of Europe. This was achieved by importing all mechanical and electronic assemblies, components, nuts and bolts and even the technicians to assemble them and simply putting them together over here.
    Were they British made? Well they were given a UK certificate of origin but were they REALLY British made? I don’t think so but the definition above says they were.

    I believe that some turkeys are hatched in England, shipped to Europe for growing/fattening and brought back to the UK for finishing. Are these British turkeys?

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    • Hi Andrew – You are right to be worried. This is an issue made even more complex by the fact that the definition of “made in Britain” differs considerably from sector to sector. At what point does assembly become manufacturer in any event? The definition we use (and you quote) at the moment is that used by Trading Standards, as the enforcement of the marque would ultimately be made by them. This is not to say that this broad definition is in anyway prefect, but it is good enough for now.

      Our longer term plan is to recruit sector committees that will regulate/enforce submissions specific to their expertise. This will allow us to create specific guidelines within each sector and really tighten up the definitions.

      The committee behind the marque are an ambitious bunch and we are very much on the first rung of the ladder to where we want the organisation to be. We are aware of the issues and challenges that face us but we hope that we will quickly gain the trust of manufactures and consumers.

      Best J

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      • Andrew Gilbert says

        The Trading Standards definition leaves much room for manoeuvre and allows not truly made in Britain products to claim that they are. I look forward to a definition that supports the spirit of the marque

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  8. Liz Riley says

    What great news – you have achieved so much this year – onwards and upwards now. Happy New Year!!!

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  9. Sounds great, but don’t give the marque to any company that assembles good’s from other countries. This type of thing goes on all the time. Very misleading for the general public.

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  10. Great Article, I love this whole site, its time manufacturing and creativity came back to Britain, its the only way we are going to save the economy.

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    • Mike – That is very kind and we agree totally with your sentiment about buying British being key to helping the economy. Keep in touch!

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  11. Great article. Since launching my own company asking people to buy British, I also took my own advice an where possible buy British made goods and services. I did expect it to be “reassuringly more expensive” but was very surprised that in many cases the costs where comparable to cheaper imports. #supportbritishmanufacturing

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