We have just had an interesting trip to Bluewater and there was one aspect of the trip that we felt deserved a post all of its own. That is the issue of a lack of British made children’s toys.
It would seem that buying British made toys is an impossible task. We visited Hawkins Bazaar, which was filled to the rafters with noisy, flapping and brightly coloured gadgets, non of which are made in the UK (or at least that we could see). Lucan inevitably picked up a load of stuff all produced in China which,when we had to escape this sensory overload, we had to wrestle off him. As you can imagine this ended in Lucan screaming and kicking as we fought our way through the far too narrow isles.
We next went John Lewis, which we felt might be a better bet to find British made toys. However, this was not to be the case. Having turned over every box it seemed like every country was represented but the UK. There were small plastic toys made in Germany, novelty items made in Poland and well known favorites made in the Scandinavian counties. But the overwhelming majority were made in China – even the John Lewis own brand stuff. Rather depressingly even the old British favorites, like Corgi cars and Hornby trains, are now produced in the Far East.
Lucan picked up a toy tractor and a stuffed Paddington bear, both of which were not British. We were desperate to find something to negotiate these two items away from him. We did find one saving grace, Orchard Toys, who produce books and jigsaw puzzles. Using all of our parental negotiation skills and some slight-of-hand we got him to the till with just the Orchard Toys tractor puzzle.
It has to be said that this made us both feel really rubbish. We knew that there were things on offer that Lucan would have loved but could not have because of our self imposed rules. It was really hard not to relent when he was fawning over these, perfectly nice toys.
Moving forward, the concern for us is that Britain just might not make fun toys for kids anymore. More generally you can find plenty of twee wooden trains, and the Orchard Toys puzzles are great, but where is the proper toy manufacturing in this country?
We have already seen in our search for all things British this year that we can make molded plastic items, electrical components and of course we know we are good at traditional wooden items. Why then are there not companies making toys for the children of the UK to play with? Why are companies like John Lewis outsourcing even their production of wooden toys to Indonesia and China, a mainstay of traditional British toy manufacturing? We would love to know.